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[Female announcer:] You should really quit smoking, especially since you’re pregnant.

[Pregnant woman:] I know.

[Female announcer:] The poisons in cigarettes cross the placenta and enter the baby’s bloodstream. Lethal poisons like carbon monoxide—the same poison in car exhaust. And nicotine, that’s a poison too!

[Pregnant woman:] It’s tough to quit.

[Female announcer:] Sure it is. But you need to do it. For yourself and for me.

[Pregnant woman:] Why you?

[Female announcer:] Because… I’m your baby.

[Male announcer:] Tobacco. Rethink it. Seriously.