Counter-marketing campaigns are key to generate awareness of tobacco cessation resources and motivate the public to quit.
Media has the opportunity to:
- Change attitudes and behavior of tobacco and vape users
- Educate nonusers
- Counter tobacco industry marketing dollars
But where and how do you start developing a campaign? The SD Tobacco Control Program provides free print and radio materials you can use on a local level.
If placing a print advertisement in a magazine or newspaper, or buying airtime for a radio flight from your local station, please notify your local tobacco prevention coordinator.
No more struggles with trying to create your own brochure or handout—we’ve got you covered! You can access these materials in two ways.
All the files in the Print gallery can be downloaded and distributed as needed. Share with community leaders, educators, and youth in your area.
Order from the online catalog
Order pre-printed posters, handouts, stickers, and window clings created by the TCP from the “Tobacco Prevention” tab within the SD Department of Health’s Educational Materials Catalog. We have a warehouse (literally) full of professionally developed, effective materials you can order and have shipped free of charge.
Advertise with SD Tobacco Control Program radio spots on your local station.
Need help placing media in a print publication or buying airtime on your local radio station? Follow our media buying tips to make the most of your counter-marketing dollars.